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  • The 5 Steps of a Digital Marketing Plan

    So you’ve got your business plan set up, your target decided and the website made. You’re familiar with basic marketing so you just apply the same rules to the online world, right? Unfortunately there’s a bit more to it. Digital marketing must be planned ahead of time, and have a specific strategy set in place. […]


  • Twitter and Snapchat Battling for Advertisers?

    Snapchat and Twitter have been making some big changes to their apps lately, some you probably haven’t even noticed. Twitter, the long known “140 characters or less” is offering you a little leg room in your tweets. Now the mobile app allows users to upload 30 second videos to their tweets. Twitter states it is […]


  • What No One Tells You About Starting a Blog

    Nowadays it seems everyone wants to start a blog. But how does one get started? When I first began blogging I had so many questions and didn’t know where to even begin. For example which software to use (I have always used WordPress and love it) or how to track your users. I’ve written a […]


  • Is Spotlime the Next Big Thing in Event Apps?

    A new app has hit the Italian Market and has taken the city of Milan by storm. Spotlime, an Italian event app has become ever more popular in the Fashion capital. For now, functional only in Milan, the app allows users to easily find events around them on a map through geolocation, offers promotional coupons […]


  • Uber Makes Strides to Improve Safety

    Have you ever heard of Uber? Maybe you got promotional credits by being referred from a friend. Or maybe you heard about how they compete fiercely with Taxis. Or maybe you read one of the countless articles about how dangerous Uber is. Lately it seems that a large portion of the press that Uber is […]


  • How to SEO: The Techy Stuff Explained

    The first page of google search accounts for 70 percent of clicks I am assuming you have heard all about the mysterious algorithm behind Google’s search capabilities. Some are left speculative of whether or not one can control where they appear on the list of a search engine. However, there is good news. By following […]


  • Why Customer-Made is so Hot Right Now

    How much would you be willing to pay for a chocolate bar? 1 dollar? 3 dollars? What about 10 dollars? I know what your thinking, “what kind of chocolate bar would ever be 10 dollars?”. How about the kind of chocolate bar that has your girlfriends name on it with a sweet quote, her favorite […]


  • Write Drunk, Edit Sober

    The title of this post is a quote from Ernest Hemingway, one of the most prolific writers ever known.  You know the feeling, you have this spectacular idea for a blog post/assignment/article only to stare at a blank screen.  Maybe some of us could use Hemingway’s advice, and writing is beautiful in that you actually could whip out […]


  • The 9 Google Tools You Should Be Using For Your Business

    ″Their goal should really be to make a fantastic website that people love and tell their friends about and link to and want to experience.  As a result, your website starts to become stronger and stronger in the rankings.” -Matt Cutts Head of Google’s Websamaster team Do you use Google Analytics? If you do, then […]


  • Instagram Now Monetizing Through Ads

    According to Instagram’s blog the leading social media app plans on introducing video ads to its business plan. Instagram is planning to partner with many US based major brands including; adidas, Ben & Jerry’s, Burberry, General Electric, Lexus, Levi’s®, Macy’s, Michael Kors, PayPal and Starwood. But Instagram advertising doesn’t stop there with UK companies such […]